Your brand can have a great logo, all the hip pantone colors, and a flowy, playful font, but if you don’t know who you’re creating it for, then it’s all for nothing. Aesthetics are just one part of the branding process, and in this workshop we’ll help you get clear on the rest. Discover your target audience, hone your brand voice, and find your niche in the crowd, so you can communicate effectively and make an impactful, profitable splash with your business or personal brand.

You’re out here creating the best of the best content in your space, and it feels like your bestie and your mom are the only ones reading it. Are we getting warmer? SEO might be the most mysterious content strategy of them all, and we’re here to remove the smoke and mirrors for good. We’ll guide you through all the steps to creating blog posts and web content that will catch Google’s eye, and teach you an SEO strategy that becomes second nature.

The key to thriving in a content rich world is to learn the processes that keep you relevant, but won’t burn you out. We’ll teach the latest tools to help you edit photos, schedule, and automate your online presence, so you can focus on that authentic engagement.

A constantly changing platform needs a dynamic strategy, and we bring the most up-to-date tactics for our Instagram workshop. The perpetual changes to the Instagram algorithm may get you down sometimes, but we’ll show you how to use Instagram to engage with, grow, and inspire your niche audience. Discover the tactics that work for influencers in 2019, and tailor them to your social media strategy.

A crash course in photography that will leave you feeling inspired to create. You’ll learn from industry leaders who have honed their experience into practical steps to help you stand out online. From the technical (Aperture, Shutterspeed, etc) to the aesthetic (framing the shot, lighting, etc), you’ll learn how to establish a photography style that speaks the language of your brand. You don’t need any prior experience and we’ll teach you with the gear you already have, so you can start taking pictures that you’re dying to show off!

Step two of creating that perfect brand imagery and inspiring, Instagrammable, moment happens in post production. You may think Lightroom is only for “professionals”, but that’s you now, and we’re going to show you exactly how to establish an editing style for your brand. Your feed will never be the same!

Brands know the importance of the influencer, and even the micro-influencer. Now that you’ve established your brand, nailed your content, and have the imagery to captivate, it’s time to leverage your efforts. We’ll teach you how to monetize your channels by pitching brands that align with your message. This includes exact email templates to land free product, press passes to events and trips, and even complimentary travel and hotel stays.

What would happen if your social media platforms disappeared tomorrow? How would you get in touch with your audience? The answer is email! Email is more alive than ever, and it creates more trust and higher conversions than social media. You own your email list, those are the people that want you in their lives, and you have the opportunity to deliver valuable content right to their inbox. We’ll teach you strategies to build an engaged email list and create emails that people actually want to open AND read.  

It is said that successful entrepreneurs have at least 7 different revenue streams. In this workshop we will go through out of the box ways to make money in the industry, both actively and passively so you can start to think of ways to grow your business beyond one single stream of revenue!

Women will arrive at various times throughout the day. Festivities will kick off around 6pm with a welcome circle, followed by a group dinner! We recommend arriving between 10am-4pm.

We’ll start the day with morning yoga/movement followed by gratitude & intention setting. We’ll then have group breakfast and dive into workshops all day – breaking for lunch. We’ll end the night with a delicious group dinner!

After breakfast and gratitude as a group, we will head to Sayulita for the day! We’ll wander the colorful streets and explore the vibrant culture with plenty of opportunities for content creation. We’ll then head back to the hotel for group dinner, and end the day with a women’s circle.

We’ll start the day with morning yoga/movement followed by gratitude & intention setting as a group. We’ll then have group breakfast and dive into workshops all day – breaking for lunch. After lunch, there will be free time to explore, write, edit photos, create content & collaborate! We’ll get together for group dinner to end the day.

After breakfast and gratitude as a group, we will head to the beach and soak in the warm rays of the Mexican sun! We’ll have plenty of content creation opportunities at the beach and in Puerto Vallarta town. Afterward, we’ll make our way back to the hotel for a group dinner.

We’ll start the day with morning yoga/movement followed by gratitude & intention setting as a group. We’ll then have group breakfast and dive into workshops all day – breaking for lunch. After lunch, there will be free time to explore, write, edit photos, create content & collaborate. We’ll end the night with our last dinner as a group & a closing circle.

This is the day we always dread – having to say goodbye to so many amazing women!!! Everyone will be leaving at various times throughout the day. Checkout will be around noon.